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Twitter Users’ Reaction to Promoted Tweets

| April 15, 2010 | 12 Comments More

On April 13th Twitter rolled out “Promoted Tweets” its advertising platform which quite resembles Digg Ads.  The Platform has already been rolled out for selected advertisers like Starbucks and Virgin America and will soon be rolled out for other users and advertisers as well. Today Twitter will be revealing more information about the platform.

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While Twitter firmly says that Promoted Tweets are different from ads, many users of Twitter clearly feel confused and are in doubt about the value of Promoted Tweets.

Image Courtesy: Crimson Hexagon

According to a research by Social Media Monitoring firm Crimson Hexagon who monitored Tweets in Twitter about Promoted Tweets during its launch and post launch, it has come to be known that 42% of Twitter Users think that Promoted Tweet will look like spam and will disturb their Twitter experience. While 31% of the Tweets indicate that users are confused about Promoted Tweets and would only decide their judgment after reading more about it or after experiencing it. On the other hand only 27% believe that it is a good business model.

There is a lot more to see about how the experiment of Promoted Tweets turn out for Twitter as they modify and grow Promoted Tweets

Category: Infographics

About the Author (Author Profile)

Shiva Chettri is the editor and owner of Netchunks, a premier blog about Webmaster and Blogging Tips. He intends to make the web a friendlier place by sharing stuffs and articles which will help other webmasters and bloggers to becomes successful. His other interests includes Web Designing, Wordpress and Music of almost every genre. Send +Shiva an email at admin@netchunks.com

Comments (12)

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  1. Sorry to Say, but there’s lot of Typos in the Post above

  2. Rajesh says:

    great to hear that. Thanks for sharing. :)
    .-= Rajesh´s last blog ..How to Download ZooZoo Videos =-.

  3. Ram kumar says:

    this post is good but not mentioned in an attractive manner

    • shivachettri says:

      Maybe you are right, we are allowing guest posters in Netchunks so maybe you can write some posts for Netchunks cos I would like to learn how to mention a post in an attractive manner :)

  4. abhi says:

    Hmmm…new thing for me. Twitter Spam is everywhere.

  5. Ruchita says:

    gud post Shiva. Really i don’t like to use twitter
    .-= Ruchita´s last blog ..What is a Glue Record? =-.

  6. V8 Supercars says:

    Yeah, me too Ruchita. I’m not a big fan of twitter too.
    .-= V8 Supercars´s last blog ..Aston Martin Hot Laps – Eastern Creek, Sydney =-.

  7. Well I think they are ads, tweeted ads. But of course I think this is acceptable.

  8. Tinh says:

    That is surely a bad news when I read this news. I did want to respond but I have been away in remote area without internet and just back today. Twitter will definitely loose active users from this spammy tweets
    .-= Tinh´s last blog ..WPWebHost Offers $3.50 Hosting & $0.99 Domain Promo =-.

  9. Tech Sputter says:

    The world is watching as Twitter announces its version of how users will interact with ads in realtime. We thought this would be a good time to share some of the insights OneRiot has learned :-) :-) :-)
    .-= Tech Sputter´s last blog ..Some basic tips for Windows XP… =-.

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