To be really honest, when you start to receive comments on your blog, it is just a temporary benefit where how your blog looks like after this is going to depend on how you moderate all the incoming comments.
I am saying this because once you approved those comments; they are going to appear not only to yourself, but also your readers and probably advertisers. From there, your comments do affect how your readers and advertisers see in you.
The problem with lenient moderation
When you don’t care about the quality in your comments, you are basically letting all the low quality comments on your blog.
I’m not talking about those comments from spammers because that can be handled by Akismet or any other anti-spam plugins out there.
What I am talking here are comments from other bloggers who are just there to leave a “Thank you” or comment on your blog without reading the content. If I happen to be a new reader for your blog and having read all those low quality comments, I will give myself a second thought whether I should interact in your blog or I should just drop a “Thank you” and leave them.
Why you should moderate strictly
The main problem of moderating blog comments in a very strict manner is you might not get as many comments as you could probably have. For instance, instead of 10 comments, you might just get 3 or 4 comments.
If you have a doubt whether you should go for quality or quantity, I think you and I know that SEO today is all about quality and that should do the same for blog comments.
If you don’t moderate your comments strictly, you will only end up with lots of low quality comments on your site which eventually devalued your site. I personally would not want to comment on those sites seriously because I know the moderator basically don’t care and he/she should not care even if I wrote a valuable comment.
Tips for new blog
If you just started a new blog, it could be tough for you to get comments. For the first few 5 or 10 comments, you might want to allow certain “Thank you” comment to encourage them to start engaging but once you had them on board, try to get them or new commentators to do something more valuable.
Another tip here is, don’t threat negative comments as low quality comments. You should find a way to battle with those negative comments and not avoiding them.
About the Author:
Alan Tay is blogger who runs Blogging Fever, a blog that features about blogging tips such as writing tips, blog commenting, and some basic SEO. Apart from that, he also send weekly newsletter on common blogging mistake.
Image courtesy of: FreeDigitalPhotos.net
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