For any website to succeed, one must work a lot on it’s Search Engine Optimization. And when it comes to SEO, the most important part of SEO is Link Building.
Link Building means getting relevant and a lot of quality backlinks to your website so that Google and other search engines rank your website higher in their search results.
You may be spending a lot of hours in a day to build link for your website but have you ever wondered how many links should I build for my site, what kind of link building method should I use? and from Where should I get these links? I am sure you have asked yourself these questions many times.
Recently, I came across an Infographic at VerticalMeasures from a comment left by Kristi of Kikolani.com which quite perfectly answers all your questions on link building. It tries to show you what is the value of each type of link building methods and also shows you how many average links you need to get to different Pageranks. For example you need about 28,080,881 average links to get to Pagerank 10.
The Infographic compares link building to drinking beer that is why you can see the Infographic has a theme of drinking and is aptly title “Linktoberfest!“.
It tries to tell that link building is much like drinking. One can compare low quality links to low quality cheap bear and the high quality links like e.g. from a PR10 page or a “.edu” link could be compared to the finest of the finest and most costliest beer.
In order to quench your link thirst this infographic provides you a lot of Information about the quality of different types of Links.
Just scroll on the beer mug too find different link types, a brief description of each of them, tips to obtain that kind of link, it’s quality score and the difficulty score. Just move around the Accordion (the piano/harmonium like thing), you will come to know the amount of average links needed to achieve different level of PR (Pagerank).
Types of Links
Content Distribution
Description: Links from press releases, article marketing, guest blog posts, aggregated links such as RSS feeds
How to Obtain: Write unique SEO optimized content, publish, promote via social networks
Difficulty Score: 1
Quality Score: 3
Blog/Forum Comments
Description: Links from forum signatures, posts, profiles, and blog “signing”
How to Obtain: Search relevant blogs & forum topics, register, create profiles, create anchor text signatures for forums
Difficulty Score: 1
Quality Score: 2
Purchased Links
Description: Links obtained through direct exchange of money, includes directories
How to Obtain: Search for keywords + sponsor, advertise, sponsored by, banner ads, submit URL, add URL
Difficulty Score: 1
Quality Score: 2
WARNING: Use caution, understand the risks, and don’t get caught buying links or Google might take your keys away!
Reciprocal Links
Description: Links from partnerships, exchanges, and trades (use sparingly, stay topically relevant)
How to Obtain: Use only highest authority relevant sites to exchange with, try to do a 3 way instead of reciprocal
Difficulty Score: 2
Quality Score: 1
Social Media/Bookmarking
Description: Links from various social media profile pages and bookmarking tools
How to Obtain: Find top bookmarking sites based on PageRank, Alexa, dofollow and submit website using good keyword anchored phrases
Difficulty Score: 3
Quality Score: 3
Embedded Content
Description: Links via widgets, infographics, badges, and other embeddedable content
How to Obtain: Create visually appealing and useful content, promote via social networks
Difficulty Score: 3
Quality Score: 4
Link Reclamation
Description: Links to no longer available resources to re-point at your pages
How to Obtain: Check Google Webmaster Tools for pages not found, contact websites linking to those to change link or redirect on your site
Difficulty Score: 3
Quality Score: 5
Natural Links
Description: Links gained naturally due to link worthy (viral) content, link baiting, etc.
How to Obtain: Create good, informative content and promote through your networks
Difficulty Score: 4
Quality Score: 5
Link Requests
Description: Links acquired through manual requests from webmasters, site owners, etc.
How to Obtain: Conduct competitive link analysis, use search operators, keyword searches, manual email requests
Difficulty Score: 5
Quality Score: 5
Amount of Average Links Required For Different Pagerank Levels
PR1 = 11 Average Links
PR2 = 58 Average Links
PR3 = 296 Average Links
PR4 = 1,520 Average Links
PR5 = 7,816 Average Links
PR6 = 40,185 Average Links
PR7 = 206,611 Average Links
PR8 = 1,062,280 Average Links
PR9 = 5,461,663 Average Links
PR10 = 28,080,881 Average Links
The *PageRank calculations based upon ”What is a Link Worth?”
Go and Enjoy the Infographic. Just Click on the Image.
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Cool infographic
netchunks is so unique in bringing some great infographics.
Robin´s last blog ..iOS 321 for iPad Released
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I was wondering in that site what is PR 11 ?
Siva´s last blog ..Trick Number of Readers
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Shiva Chettri Reply:
July 22nd, 2010 at 5:41 pm
Huh, PR11…there is not PR11 Google does not have any algorithm for calculating Pagerank above 10…they rank from 1 to 10…
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Hi Shiva,
The PR stats is new to me. I don’t really focus on PR much these days, but it’s interesting to know them. I also don’t focus on all these linking methods actually. But great post which I have saved in my list of interesting blog posts.
Louis
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I agree about the link building way, but I do not about this table of PR related to number of links. I have see few times website with PR4 or PR5 with about 2-3 good links and low link popularity. As well it depends on the niche. Link building is probably the most important factor of successful SEO campaign. It have always been ever green and the only way to try to achieve high rankings for targeted keywords.
George´s last blog ..Searching for SEO in DC
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Very interesting infographic

However, I agree with George’opinion. The PR does not only depend on the number of backlinks.
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Your awesome info about page rank metrics will be very useful for New bloggers,Thanks for a share…
vijay´s last blog ..Bay of Blog-Thanks to Readers and Fellow Bloggers
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wow, thanks for the PageRank Requirement
it sounds hard for gaining PR
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If buying links would get you in trouble then I could buy a couple of sitewide links from already penalized viagra sites for my competitors and tell google about it
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Julian Reply:
July 24th, 2010 at 8:40 pm
however, at this time i prefer to comment and look for natural and targeted backlinks instead of buying

Julian´s last blog ..PageRank Prediction
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Thanks Shiva. I agree with going for Content Distribution as far as press releases and guest blogging goes. The good thing about press releases is they usually show up for at least 24 hours on the front page of google for multiple keywords (especially in the title). It can be a good short and long term strategy for building links if you have the budget for it.
With no budget, you can’t beat guest blogging!
Aaron´s last blog ..New Bing Webmaster Tools – No more backlinks?
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link building must be a gradual process , when people link to you , thats the best part .
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Thanks so much for writing this up! I was super surprised, but very excited to see the feature!
I’m glad you and your readers are enjoying the infographic!
Kristi´s last blog ..SEO Infographic – Link Building Data Visualization
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Not too sure about the Link Counts against Page Rank…
It all depends on quality of link. I like the quality scores for the links, however content distribution can range from 1 – 5, depending on where it goes, and what the content is like.
There are many PR3 blogs with even 7000 Yahoo back Links… You could have a million comment links but without any power.
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Shiva Chettri Reply:
July 23rd, 2010 at 4:52 pm
Ya, And I have about 13,000 Yahoo Backlinks and I am having only PR3….Maybe those are just some kind of rough averages. I would better delve into the post that has been referenced while making it
http://searchengineland.com/what-is-a-link-worth-part-1-valuing-pagerank-34526
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hmm, i know PageRank is exponential, but 296 links for PR3? We’ve got over a thousand, most of them pretty good, and we’re only PR2.
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Shekhar Sahu Reply:
July 23rd, 2010 at 5:44 pm
It also depends on the page rank/ link juice of the linking website. Only quality “dofollow” links count. But in google webmasters you will find links including “nofollow”
Shekhar Sahu´s last blog ..8 Students with Sony Vaio- Launching Rocket to Break The Sky
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Thanks for sharing the info-graph. You are right natural links go viral

Shekhar Sahu´s last blog ..8 Students with Sony Vaio- Launching Rocket to Break The Sky
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Thanks to the information on here, I now know what I need to do to improve my page rank – Thank You!
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another awesome info-graphics from netchunks. Loved the screenshot image with beer

Vector Graphics´s last blog ..Stock Photo Giveaway by DepositPhotoscom
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well written shiva. As everyone said even i won’t agree with links v/s PR stats you have shown. It all about how much weightage you get from your post

vinay´s last blog ..Symbian 4 OS – a first look at its features
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well thanx for the post… it’s explained nicely…….
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Drink Beer , Blog Dear
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Thanks for the “Average Links Required” data. Very useful
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Great @ Thanks for share this @
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Great post again! I guess how do you find such good infographs!
Blogging To The Bank Review´s last blog ..Blogging To The Bank 30 Review & Discounts & Bonus Buy it!
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wow…..excellent article…..
you did a great calculation on the different page ranks…..
Digital Imagination´s last blog ..Linux lovers to loathe the iPad
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wow….so many links out there…….
Digital Imagination´s last blog ..How to stop virus entering into pendrive
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One of the best ways to simply explain something is by simplifying the main points and placing it into a data visualization.
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Thanks for making your blog dofollow buddy. One of the major benefits if dofollow blog commenting services is that it gives an opportunity for building links.
Vector Graphics´s last blog ..tulip special material
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Shiva Chettri Reply:
August 11th, 2010 at 5:41 pm
Wat!! My blog was and is and will be always do follow mate
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I had no idea about how many links we need to get the Big G’s Page Rank. Thanks for sharing it in a post.

Sathish @ TechieMania´s last blog ..How to Get your website approved By Buysellads BSA
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Wow.. Nice Tutor picture information. Easily understanding the value of SEO and learning the SEO.
Thanks for sharing..
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