Great Tips for Enhancing Your Organic SEO
Research has shown that many websites cannot be ranked properly by search engines due to a wrong web programming. Optimizing your website so that clients can find you requires a combination of great web design plus some extra effort to create and market good content.
There are two general categories of SEO.
1. Organic SEO – This involves good web design plus the posting of new and unique content on your blog or website.
2. Paying for SEO – This involves campaigns such as PPC (Pay Per Click) on Google.
If your budget cannot accommodate PPC, then you will need to work hard on your organic SEO. With focus and persistence, this will produce results.
The following are some tips for optimizing your site organically.
1. Content
The most vital part of any site is its content. Without compelling, relevant and interesting content, you will not be able to get inbound links and most importantly, you will not make many sales either. The more content your site has, the more reliable you will appear seem to your readers, and the more material search engines will find to index.
Though it might seem difficult to create new content to add to your website regularly, it can be much easier than you imagine. Try starting a regular newsletters or a blog. If this is a struggle for you, you could delegate the work to another staff member or simply hire the services of a professional copywriter.
Blogs can play a major role in adding new content. This task doesn’t have to be handled by one person only. You could get your entire staff to contribute. In addition, check your archives for any old content which can be repurposed for the blog. On my blog which features ediet coupons and weight watchers discounts, I’m regularly adding new content, as well as promoting it on Twitter.
2. Promote the content
This could be done at no cost using Twitter, Facebook or getting friends to share your article in their blogs. Include the article in your email newsletter. Submit your articles to Reddit, Digg, Delicious and StumbleUpon. Join Technorati and get your blog registered. These are just some of the basic things that you can do.
3. Meta Description Tag
This refers to the short description of your blog or site which appears in search engine results. It is very important that your meta description can be found before the screen break. When you write a great meta description, people will want to click on your link. Though the tag has little SEO benefit, it is very vital. A good description will determine whether one will click on your website rather than your competitors’.
4. Choosing the right keywords
The keywords selected need to fit your target profile. There are several free keyword suggestion tools which can help you pick the right keywords. Begin with a familiar phrase which is relevant to your site. The tool will then give several related words, as well as search volumes for each. You will then be able to choose the best keywords for your site.
Author Bio
Charles Mburugu often writes about social media and technology. He also blogs about special coupon and discount offers such as weight watchers discounts and ediet coupons. He is currently writing for a coupon blog that offers weight watchers coupons promotions and ediets coupons.
Category: SEO
About the Author (Author Profile)
Shiva Chettri is the editor and owner of Netchunks, a premier blog about Webmaster and Blogging Tips. He intends to make the web a friendlier place by sharing stuffs and articles which will help other webmasters and bloggers to becomes successful. His other interests includes Web Designing, Wordpress and Music of almost every genre. Send +Shiva an email at admin@netchunks.comSubscribe
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Great content is an important part in getting traffic without paying for it. Content can act as link bait and if the content goes viral through social networks, a lot of targeted visitors will come your way.
There are SOME websites this “link bait” idea would work perfect for. But there are others (like mine) that I cannot even begin to imagine what could be interesting enough for link bait. “Oh… Just come up with *something* people say…” But realistically, there’s no way…
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Thank you Shiva! I am working on improving my site and I found your tips very clear and helpful. Keep the good work and wish you the best!
Ravit recently posted..Storage for small spaces
Agree with you content is most important part for the success of blog. Promoting blog should come second . Nice post
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Yeah, content is still the King!
Alicia recently posted..Feather – Elegant Themes Review
Great tips!
I would add the internal linking structure as additional important factor! Also Choosing the right keywords is importatnt too!
I like the idea to share your energy 80 / 20 between content creation / link building or promotion! Seems to be a good balance!
Benjamin Hübner recently posted..Google+ Tools and Addons
Thank you for those tips, I’m doing my first steps in the “blog world”, and they were really helpful
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The proper use of keywords and contents will be the foundation of any good website. Adding new content is a must! Be patience and do not look for the results to come overnight.
Great tips!!! writing new content almost every day is very important!
Thanks !! that’s great. I am just implementing some new SEO tectonics myself and this one is a useful one for me noways
Thanks much
hey Shiva, the things you mentioned here are indeed true and important factors on organic SEO.. usually when I tell somebody about it, I always tell them the importance of ‘keyword research’ first.. but you also have that, so that’s great.
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Great tips! When I started I had no clue there were so many vital objectives that worked behind my blog. Additionally there are great WP plug ins to help with SEO.
“no follow” plug is imperative if you post tons of deals or coupons! Sites like these naturally have a very high bounce rate, this plug in helps with that a little.
Shiva, great post about organic seo. Content is king and keywords are just as important. I feel like many beginners use the wrong keywords and then do not find success. Thanks for the post
Thanks for the tips. A SEO guru told me that meta tags is not so important in the current Google algorithm. How true is that?
AS being an SEO I would say its a very nice and informative post for newbie bloggers. Thanks for the share dude.
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You are absolutely right as onpage optimization is the key one. Many visitors pay attention to the content only and nothing else. The better content you write the more chances you have to gain some profits
Well mate, reading your post, I think you really don’t have much clue about what is involved in SEO. First PPC is not an SEO it is SEM, there is a big difference. 2nd one SEO campain require a lot of off-page optimization. Definitely need to learn a lot more.
For on site optimization contents are considered as king.I have done experiment with good contents and some relevant links my site got instant ranking.
Azam recently posted..Guidelines for Buying a Diamond Ring
Great tips! You cannot emphasize enough on how important on page seo is. Even if your content is king, you can reap more benefits by tagging and adding keywords and titles properly.
Thanks Shiva! I’m working on maximizing my SEO efforts and this post is exactly what I was looking for, great tips
straight and to the point .
A lot of us sometimes forget how useful and important meta descriptions are in search results so it’s great that it is mentioned in the article.
I think that point 2. Promote the content is one of the important steps today. Of course if you don’t follow the other point we can not talk about SEO .:) Thanks!
Would you have a chance to continue your article, or write a new article on “promotion” and how to promote your website? I know you suggested some social networks, but can you do those more than once?
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HI! It is the fact that SEO myths get crazier every year. Some are based partially in reality, and others have spread because it’s often difficult to prove. So we should have to work hard on your organic SEO. Thanks for nice tips.
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You are absolutely right. Content is still the King, and is still the most important factor that determines if a website will be successful or not!
Alicia recently posted..Feather – Elegant Themes Review
Twitter: AffiLateNetwork
says:
Quality,quality,quality…I’ve said quality?
Original content is always the first step for every website and after that we can focus on SEO and SEM
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